San Diego

October 2025 (tentatively October 18)

In San Diego, golden coastlines stretch between craft breweries and taco shops, where desert canyons meet a metropolis alive with surfers, rooftop bars, and bustling harbor walks. Here, dreamers, creators, and entrepreneurs from La Jolla to Chula Vista, and from Mission Beach to East County, come together to share visionary concepts under the warm embrace of year-round sunshine. This is your chance to dive into San Diego's culture of laid-back innovation, coastal creativity, and endless possibility—building relationships as genuine and dynamic as America's Finest City itself.

XO Ruby San Diego is a single-day, single-track conference designed to draw folks in from the city and the region. An approachable $100 ticket price coupled with no need for a hotel or airfare means you can connect with your community without breaking the bank.